Some events are awesome enough in themselves that they don’t require prizes! However, prizes are necessary to host successful events. Now depending on what type of guild you are an how you handle your events, prizes can be a difficult part of your event planning.
Before we get into how to get prizes, let’s talk about why you need them. First off, depending on how big your guild is and how active, prizes may boost numbers to your events. In the idea world, the sense of community and hanging out with others would be enough to get members to come to your super awesome tournament. Unfortunately we don’t live in a perfect world, or I would be getting paid way too much to sit on my butt and play this game all day. Prize help get people interested and keep them interested.
This does create a small problem though, because if you go too big your first time out, people may expect it to be that way all the time. Having tournaments at a set time every month is a fantastic idea! It makes it easy on you and your guild members when you have consistent events. When you have them every month, you want to try to keep the prizes consistent. If you go all out with a Sky Golem on your first one, some people may expect it every time. I know I like to give out bags, because who doesn’t need them? Especially bigger ones like Embersilk or Frostweave. You can also bundle it up with a small amount of gold (250-1000) amount of gold as well. When we have our anniversary or we get a super awesome donation, I will announce that it is a special prize for this tournament to enforce the idea it doesn’t happen often. Depending on your resources you may be able to give out super awesome prizes every time, but if not, small prizes aren’t bad prizes!
Let’s dive right into types of prizes you can give away. You can get super creative with this, just about anything can be a prize. We have talked about a few already, but let me just list some off.
Mounts, Bags, Pets (I always tell people do not give me silkworms or squashlings!) Flawless Battle Stones, Gold, Raw Materials (ghost iron ore, golden lotus, exotic leather, etc.) Flasks and Feasts (perfect if you are a raiding guild,) Transmog Pieces, Crafted or BoE gear, etc. Now, here is where some creativity can come into play, because you can even donate your time. Let’s say you are an amazing Paladin and you know everything there possibly is to know about them. Well, use your skills to your advantage and offer up an hour to talk to the winner about Pally’s. You can help them with rotation, add-ons, etc. This is also a great way to get to know people in your guild on a more personal level. You can even donate your skills like 10 free enchants of your choice, or free gems. If you have some well known people in your guild, why not offer a Flex or LFR run by them. Of course you want to run this by that person first to make sure they are on board.
Now that you can see all the fun you can have with coming up with prizes, let’s talk about how to get these prizes. The most obvious is just spamming or using your guild website to say donations are always accepted. If you have a staff of event planners working with you, have a night where you all run some raids to get some of those pets, or spend some time in mumble talking (and drinking maybe?) while you gather mats for an hour. Talk to your GM or other officers to see what ideas they have, or what they may have laying around their bank to donate. This is the challenging part, but depending on how active your guild is, this may be an easy hurdle to overcome.
Next time I am going to talk about how to tailor events and prizes to your guild type. Which means I will also be talking about guild types :) Until next time, and make sure you give your event planner a hug for all they do!